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Process

I am a UX Designer that loves creating clean, simplified experiences. The process includes a number of steps – all necessary in order to ensure the final design accomplishes the objective.  Here is a very basic outline of the process.  

 

  • Objective:  Every design project should start with an understanding of the ultimate objective – what needs to happen as a result of the new design.

 

  • Research:  Whenever accessible and affordable, primary and/or secondary research should be used to help clarify the objective or help understand existing parameters.

 

  • Whiteboarding:  These are brainstorming sessions with team members and stakeholders in order to identify potential pain points in the current situation, and add additional clarity to the ultimate objective.

 

  • Design:  Create wireframes to translate the research, flows and whiteboard information into a faster, simpler user flow to present to stakeholders  for review.

 

  • Finalize wireframes based on feedback from stakeholders and proceed to implementation.

Project 1

Objective - Revamp the cell phone upgrade process on the web and mobile application in order to improve the customer experience and increase sales.

Outcome - Designed and presented a simplified solution that was more user friendly and reduced the upgrade path by 50%.   

Project 2

Objective - Introduce the ability to make various types of payments via the Sprint mobile app in order to improve user experience and reduce late payment amounts.

Outcome - Designed and launched the ability to pay your Sprint bill via the mobile application. The app now successfully processes more monthly transactions than the website or customer care calls.

Project 3

Objective - Design new and exciting concepts for the Chrysler Vehicle Program utilizing their in vehicle telematic systems.

Outcome - Designed several projects to be incorporated in future Chrysler Vehicle Program releases.

© 2018 by CQ

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